Case Study

Responsive Web Design

My role

Domain Setup

Web Host Optimization

Creative Direction

Website Design

Icon Design


Neighbors Flooring



Neighbors Flooring, a flooring company specializing in wood, tile, laminate, vinyl planks, tile backsplash, and shower tile remodels, recognized the importance of establishing a strong online presence to attract more clients and expand their business. Seeking assistance, they approached me to develop a website from scratch. My tasks included setting up the domain name, domain name servers, and web hosting, designing the website with a focus on search engine optimization (SEO) to secure top rankings in state and nearby areas, and creating a cohesive brand identity using the available resources.

Client Objectives:

a. Website Creation: Build a professional website from scratch to showcase their flooring services and expertise.

b. SEO Optimization: Implement SEO strategies to ensure the website ranks prominently in search engine results for relevant keywords in their state and nearby areas.

c. Brand Identity: Develop a unique brand identity for Neighbors Flooring, including a logo and a consistent color scheme, based on the existing business card.

d. Client Acquisition Automation: Automate the process of landing new clients by incorporating an estimate form and a contact form, allowing visitors to easily request quotes and get in touch.

Neighbors Flooring successfully transformed their online presence, attracting more clients and expanding their business reach. The newly created website, along with effective SEO strategies and streamlined client acquisition features, contributed to their enhanced visibility, increased client inquiries, and a strengthened brand identity. Neighbors Flooring is now well-positioned to capitalize on their online presence and continue growing their business in the flooring industry.